Assistant Brand Manager
We are looking for a motivated and detail-oriented Assistant Brand Manager to join our marketing team. As an Assistant Brand Manager, you will play a crucial role in supporting the development and execution of brand strategies to enhance the visibility and reputation of our products or services. You will work closely with the Brand Manager and cross-functional teams to implement marketing initiatives that resonate with our target audience and drive brand growth.
Key Responsibilities:
Assist in the development and implementation of comprehensive brand strategies to achieve business objectives.
Collaborate with cross-functional teams, including marketing, product development, and sales, to ensure brand consistency and alignment with overall company goals.
Conduct market research and analyze consumer insights to identify opportunities for brand enhancement and growth.
Support the planning and execution of marketing campaigns, product launches, and promotional activities.
Monitor and analyze market trends, competitor activities, and consumer behavior to make data-driven recommendations.
Manage the creation and production of marketing collateral, ensuring brand guidelines are consistently followed.
Collaborate with external agencies and vendors to execute marketing initiatives effectively.
Assist in budget management and tracking of marketing expenses related to brand activities.
Work closely with the Brand Manager to measure and report on the performance of marketing campaigns.
